PresentaciónCommittee of experts
Alicia Fernández. Owner of Nadia Perfumería.
Founded in 1953, Nadia Perfumería is an independent perfumery located in the heart of Madrid’s Salamanca district. Originally established as a family business, more than two decades ago it embarked on a new chapter, becoming one of the first spaces in Spain dedicated to niche and artistic perfumery.
At Nadia, a carefully curated selection of independent fragrance brands and high-performance clean beauty labels is chosen with rigor, valued for their creativity, craftsmanship, and authenticity.
Today, Nadia Perfumería remains a benchmark destination for fragrance lovers and sensory explorers alike: a space to discover, explore, and share a passion and deep knowledge of perfume.
Ayyub Serraj. Co-founder of Sens Bar à Parfums.
Sens Bar à Parfums is Spain’s first Bar à Parfums concept. Winner of the “Best Niche Perfumery 2020” award, it opened its doors in June 2017 in Puerto Banús (Marbella), born from its founder’s passion for the world of fragrance.
A welcoming space offering guests the opportunity to enjoy a sublime sensory experience while savoring coffee or a selection of teas.
Jaime de la Figuera. Strategic Consultant and Partner at BMF Consultancy – Innovative Future Solutions.
Specialized in the trade fair industry, the MICE sector, and internationalization and business transformation processes. He has extensive experience in the development and international positioning of trade fairs, events, and complex projects, as well as in designing strategies that connect innovation, market dynamics, and public–private collaboration.
Alongside his professional activity, he lectures at business schools and collaborates with European business and trade fair ecosystems.
Marta Tamayo. Founder and Director of Communication & Marketing at Le Secret du Marais.
A perfume expert and member of the distribution jury of the Academia del Perfume Awards. More than 20 years ago, together with her husband Jean-Luc Gardarin, she founded Spain’s first 100% niche perfumery, which received the “Best Niche Perfumery” award in 2017 from BeautyProf magazine.
Since then, they have worked to introduce this type of perfumery to a wider audience, sharing their passion and savoir-faire through their physical boutique and online store, offering more than 80 fragrance brands and over 1,800 perfume references.
They have also brought the profession of perfumer and its creative universe closer to the public through introductory perfumery courses and fragrance creation workshops.
Over the years, they have introduced renowned master perfumers as well as emerging talents through their Scent Bar events, where creators share their artistic and technical processes. They have launched in Spain iconic luxury fragrance brands such as Maison Francis Kurkdjian, Kilian Paris, and Editions de Parfums Frédéric Malle.
They have participated in cultural events around perfumery, including ARCO art fair and exhibitions at the Círculo de Bellas Artes and various art galleries. They have collaborated with both large and small companies to create bespoke olfactory experiences for clients and internal teams, including Porsche Iberia, American Express, Mapfre, Abadía Retuerta, Vodafone, Pernod Ricard, Air France, and the Madrid Open Tennis Tournament.
All of this has been guided by the conviction that perfume is an expression of art and the poetry of memory.
Ramon Monegal Masò. Monegal Perfumes.
He belongs to the most important dynasty of perfumers in Spain’s history, dating back to 1916, representing the fourth generation leading the creation of perfumes.
A master perfumer trained in Geneva, Grasse, Paris, and Barcelona, he began his career within the family company Myrurgia, achieving great success with creations such as Agua Fresca de Rosas. After a brief period at Puig, while Myrurgia was part of the group, he decided in 2008 to return to his family roots and establish Monegal Perfumes, with the aim of reaffirming the Spanish character and artistic value of the family’s creations.
An Academician of Perfume in his own right, he continues to lead and mentor the fifth and sixth generations of family perfumers. At the same time, he continues researching and developing the theory he formulated in the 1980s on Olfactory Image.
Ricard Sanz. CEO of Grupo Comas.
Grupo Comas is a family business with more than 80 years of history, specializing in the sale and distribution of niche and artistic perfume brands in Spain and Portugal.
For over a decade, Grupo Comas has collaborated with independent perfume houses, consolidating its position as an expert and respected player in the sector.
Among its most notable projects is Nasopia, a boutique located in Girona dedicated entirely to niche perfumery, bringing together more than 70 niche brands and promoting a sensory and cultural experience centered on the art of perfume.
Toni Cabal. Founder and CEO of Toni Cabal Perfumes.
A Barcelona-based perfumer and chemical engineer, Toni Cabal combines science and creativity in a solid career within the fragrance industry. After holding various positions in international companies, he founded Fragrance Science in 2004, a Barcelona-based company specializing in fragrance development for multiple sectors and now present in more than 40 countries.
In 2014, Toni Cabal took a further step in his journey by launching his eponymous brand, Toni Cabal Perfumes, to express his most artistic and personal vision of perfumery.
Altogether, Toni Cabal embodies the perfect union of science and art, with a career spanning both industrial innovation at Fragrance Science and the artisanal, emotional creation of his own perfume line.
